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Breezemount reports benefits from using Lytx DriveCam

The business operates in 23 service areas around the UK and Ireland and is using the Lytx solution on 120 of its vans. The technology combines video capture of road incidents such as hard braking or sudden swerving, data analysis of those incidents, and personalised coaching insights to improve driving behaviour, helping to reduce collision-related costs by up to 80%.

“We looked at other providers who could do video or fleet tracking or help with driver behaviour, but only Lytx combined all three,” said Breezemount head of fleet Graham Brooks.

“Developing and upskilling our drivers is our top priority because they’re our face to our clients and to the public,” commented Brooks. “We use the Lytx system as a coaching tool to help predict – and more importantly, prevent – the types of accidents mostly likely to involve our drivers. 

“The stop-start, multi-drop nature of our business can take a driver’s focus off of safety, and with the Lytx DriveCam programme, we can identify where coaching is necessary,” he added.

Brooks also said that within the first few weeks, the firm saw a 22% reduction in coachable events and a nearly 18% overall reduction in risk. It was able to pinpoint early on common driving events, and direct its coaching efforts on prevention.

He added that the Lytx DriveCam programme has been highly effective at helping Breezemount to reward and retain drivers

In addition Breezemount has also given its insurance provider access to the Lytx online dashboard to give them full transparency into coaching status, driving event videos, and other data to help with first notification of loss (FNOL), allowing them to take a proactive approach on managing claims and corresponding costs.

Other benefits cited by the firm include increased fleet productivity and better management of fuel costs.

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Written by Natalie Middleton

Natalie has worked as a fleet journalist for over 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day.

Natalie edits all the Fleet World websites and newsletters, and loves to hear about any latest industry news.

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