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Artisan bread company uses Seven Telematics to improve efficiency

For its three new delivery vehicles, Frankonia specified the SevenEye Tracking equipment as well as upgrading the tracking system to include CANbus Integration for enhanced driver and vehicle performance data.

Frankonia’s three Sprinters perform an intensive delivery schedule each day, with the delivery journeys undertaking between 60-90 drops per day, on a six days a week schedule.

“We were able to set up the SevenEye tracking so that the data is broken down to very precise levels,” explained Kevin Devine from Frankonia. “Many of our customers are clustered very close together. In fact, on some roads in central London, we deliver more or less to every Gentleman’s Club, hotel or restaurant on that particular road. The really clever feature of the SevenEye system is that the identification of exact delivery times is made so easy, even on such close proximity deliveries.”

According to Frankonia, another additional useful tool within the SevenEye package is its Geo-fencing facility, which allows them to know, not just that the bread has been delivered to a customer, but also to send text messages to that particular customer, confirming that the bread has actually been delivered.

The benefit of having CANbus Integration also plays an important role for Frankonia, in terms of confirming the delivery performance of each vehicle and the driver. One of the company’s Mercedes Sprinter vans predominantly covers motorway work around the M25 and the SevenEye system has already confirmed that this particular vehicle achieves far better fuel economy than the other vehicles that are purely working on central London deliveries.

“Overall, we feel that the addition of the vehicle tracking equipment from Seven Telematics has been a very valuable additional feature on our new fleet of vans,” added Mr Devine.

“The software features undoubtedly help with improved customer relations and gives customers full confidence in our delivery service. Once we have baked the bread, customers can then relax in the knowledge that it will also be delivered as promised. Customers need delivery information at their fingertips and the SevenEye tracking system gives us exactly the right type of information.”

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