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Circet boosts fleet safety and sustainability with Geotab and Lytx

Circet, a European leader in telecommunications infrastructure services, has improved safety, reduced emissions and cut operational costs by adopting a fully integrated telematics solution from Geotab and Lytx.

The integrated telematics solution was rolled out across Circet’s 3,000-strong fleet in just three months

The fully integrated telematics solution was rolled out across Circet’s Ireland and UK mixed fleet of 3,000 vehicles in just three months, representing the biggest deployment of its kind in such a short installation window.

Circet’s fleet, which includes diesel and electric light and heavy commercial vehicles, required a solution capable of handling wide variability in makes, models and drivetrains. The combination of Geotab’s global telematics data platform integrated deeply with the Lytx Surfsight video safety platform has given the Circet operations team full visibility into its entire fleet, delivering immediate impact.

Within the first three months of this year, Circet recorded a 16% improvement in its company-wide driver safety score. Key safety metrics such as harsh braking, acceleration and cornering all improved, contributing to an average driver score 42% better than industry benchmarks. These improvements are largely due to the use of Geotab’s Driver Safety Scorecard and near real-time driver feedback from the Lytx Surfsight dash cams, which alert drivers to risky behaviours and send incidents to the operations team for review.

Fuel efficiency has also improved. Circet’s diesel vehicles are now operating at an average efficiency of 10 litres per 100 kilometres, 10% better than peer group leaders.

Circet’s transition to electric vehicles is delivering further savings. Over the first three months of 2025, electric vehicles accounted for 3% of total fleet trips, covering more than 263,000 miles (424,000km). According to Geotab’s Electric Vehicle Suitability Assessment (EVSA), Circet stands to save approximately £385,000 annually by expanding its electric fleet and swapping ICE vehicles for EV where appropriate.

Based on results across all vehicle types so far this year, the Geotab and Lytx Surfsight solution could deliver over £2.3m in fuel savings each year.

Ray Verschoyle, head of transport compliance at Circet, said: “The combined Geotab and Lytx Surfsight solution has transformed how we manage our fleet. We now have the data we need to improve safety, cut fuel use, lower maintenance costs and operate more sustainably. Their focus on innovation and ability to integrate with our systems made them the perfect partners for our needs.”

Aaron Jarvis, associate vice president, EMEA at Geotab, added: “Circet chose Geotab because we offer more than just an off-the-shelf solution. Our continuous investment in product development, combined with strong local service and support, gave them confidence in our long-term value. Our partnership with Lytx allows us to deliver fully integrated safety solutions, and our open platform meant we could align closely with Circet’s internal systems and processes. It’s another example of how Geotab’s ecosystem can support a customer’s needs today while future-proofing business operations.”

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Written by Natalie Middleton

Natalie has worked as a fleet journalist for over 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day.

Natalie edits all the Fleet World websites and newsletters, and loves to hear about any latest industry news.

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