The Constructaquote.com website was initially set up as a comparison website focused solely on the construction sector, but the brand and website has now been refreshed to appeal more broadly to UK SMEs in line with feedback from current and potential customers.
The new website has been improved to offer the customer an improved quote journey, cleaner appearance and improved functionality. It will also display customer reviews that are independently verified by Feefo and clients will be able to login and access their policy documents online.
Lyndon Wood, CEO of Constructaquote.com, commented on the changes: ‘I am very proud of the new branding and website, it is important to us that we are transparent in everything we do for our customers so they have trust in our service. The new website is cleaner, has improved functionality and I am sure will be highly praised by our returning customers.
‘When Constructaquote.com was initially set up, our target market was the construction sector. However, we have had many other types of SMEs coming to our website for insurance products. We have also found we have had many females visiting the website and we wanted to ensure our brand offering was unisex to both males and females.
‘Our comparison website offers a number of business insurance products. Public liability is a key market for us and will remain a core product, but we will also be pushing products such as landlord and van insurance.
‘As a business, we place customer service at the heart of everything we do and we want to make sure that as a brand, we can provide business insurance to whoever needs it, no matter what their trade. Our new website offering will provide quick and hassle free quotes for customers and we will also continue to provide bespoke policies. I believe the changes we have made will propel Constructaquote.com to be the UK’s number one business insurance comparison website for the SME market,’ he added.