A leading CBD drinks company is using a new electric delivery truck as a ‘mobile billboard’ to help promote its business.
Based in East London, Intune produces all-natural drinks using CBD – short for cannabidiol, which is a cannabis plant extract believed to have a range of health benefits.
To deliver its products within London, and to provide a pop-up bar for events, Intune purchased an X-Cell electric delivery vehicle from ePowerTrucks.
Designed for couriers, post and parcel delivery and last-mile logistics applications, the X-Cell is available in three different versions, which have top speeds of up to 50mph, a range of up to 120 miles and can carry a 500kg payload. Multiple cargo bed configurations are available.
Intune opted for a bespoke box body, which easily converts into a mobile bar for events; its electric vehicle – named ‘Cosmo’ following a social media poll – recently travelled to the Camp Bestival music festival in Dorset and Birch Community, the out-of-London retreat.
Nakita Banger, marketing manager at Intune, said: “Cosmo has helped us to diversify our business and show up in a fun and creative way at events, bars and venues and for our customers. We wanted an electric delivery vehicle because it is in line with our sustainability goals.
“The X-Cell is ideal for our needs, plus it also looks really distinctive and works as a mobile billboard for our business. Cosmo turns a lot of heads wherever we go, which is great for building brand awareness. It is very simple to use and to charge up, and we easily get a day’s deliveries done on a single charge.”
Intune will be taking Cosmo to a range of outdoor events and festivals this summer, including the Alfresco Festival in Tunbridge Wells, Kent and the Wildwood Disco near Linton, Cambridgeshire.