The business will continue to operate from its base in Shrewsbury in Shropshire, serving commercial vehicle customers from a regional network of depots that spans the UK.
Under the Enterprise Flex-E-Rent banner, the fully integrated company will operate a fleet in excess of 25,000 commercial vans and trucks, with a combined team of more than 450 employees.
All 21 Burnt Tree locations in England, Scotland and Wales will be rebranded as Enterprise Flex-E-Rent. A selection of new vans and trucks will also feature a livery that has been specially commissioned for the merged entity.
Enterprise Flex-E-Rent will continue to offer all products and lines of business to commercial vehicle customers including vans, HGVs, refrigerated vehicles and accessible minibuses.