The brand added that when every vehicle sold by FIAT Professional is factored in, including those classified as passenger cars and Ducato vans with a GVW of four tonnes, the brand's market share is closer to 5.1%, its largest ever portion of the UK's LCV market.
With more than 13,500 sales in total in 2013, FIAT Professional has leapfrogged two places to eighth overall in the LCV market despite the brand having launched no new all-new models last year.
Across Europe, FIAT Professional is now the third largest LCV manufacturer in terms of market share and the number one supplier of motorhome base vehicles, underpinning approximately two out of every three new motorhomes built in 2013.
According to Sebastiano Fedrigo, director, FIAT Professional UK: ‘We are extremely proud of the achievement of FIAT Professional in 2013. We have responded to the fierce competition in the market by listening to our customers and offering more derivatives, more technologies, improved efficiency, lower running costs and unbeatable customer service. With even more in the pipeline for 2014, we're looking forward to another strong performance this year.’
The sales results come on top of a critically successful year for FIAT Professional in the UK. In 2013 the brand and its products scooped a host of major awards from numerous influential UK publications, including Van Fleet World.