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Garmin increases focus on fleet sector

The company has recruited Clive Taylor (pictured) as director of fleet management & commercial business for EMEA and APAC specifically to lead longer-term growth and success in the fleet sector.

Taylor has been at Garmin for seven years specialising in the automotive market, during which time his role in fleet solutions has increased significantly as the company increasingly focuses on this sector.

In his new role, he will manage the increasing demand for fleet services, to look into fresh new products and ideas, as well as to boost the profile of Garmin’s Commercial Fleet and Solutions Business.

In addition, Frank Assman has also been appointed senior product manager for fleet. Assman has two years’ experience at Garmin and previously worked at Navigon in the mobile navigation sector. In his new role he will define features and products for the fleet market and co-ordinate technical support across the division.

As well as providing vehicle-specific directions (customisable by vehicle height, weight, load etc) and job scheduling, Garmin’s Fleet Management system offers two-way communications between the control centre and drivers and the ability to fully monitor a mobile workforce. Benefits include a greater ability to plan ahead, greater efficiencies and greater level of customer service, as well as a quicker ROI according to the company.

‘Garmin is the ideal choice for fleet managers as we offer such a wide range of flexible solutions via our partners,’ said Taylor. ‘By combining our GPS expertise and ability to offer economies of scale and customisation along with mobile fleet tracking and compatible sensor technology we can offer price-effective and adaptable solutions.’

The company’s fleet solutions range from fully autonomous telematics solutions to truck-specific navigators and also include sensor technology such as reverse cameras, drive cameras and secure mounts.

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Written by Natalie Middleton

Natalie has worked as a fleet journalist for over 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day.

Natalie edits all the Fleet World websites and newsletters, and loves to hear about any latest industry news.

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