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GreenRoad targets field service fleets with driver behaviour app

GreenRoad says its solution is ideally suited to field service fleets because it offers all the advantages of the firm’s wired-in Software as a Solution (SaaS) system without the need for hard-wiring. 

All drivers need to do is download, install and run the app onto a smartphone or tablet then place their mobile device in the cockpit of their vehicle. The GreenRoad app will then continuously monitor the vehicle movement, picking up unsafe driving manoeuvres such as sharp cornering, harsh braking and sudden acceleration.

The app has been designed to bring about a long-term, sustainable, positive change in driver behaviour because it allows drivers to take charge of their own improvement by alerting them in real time when they stray from safe, smooth driving, ingraining good driving habits on an on-going basis.  

At the same time, it analyses data in order to present easy-to-read reports for fleet managers, enabling them to pinpoint hot-spots for accidents and wasteful vehicle idling, the performance of individual drivers and trends across the whole fleet, via a series of tabs on the app. 

A tracking application allows fleet operators to see where and when their drivers are moving or stationary and route replay can help to eliminate any disputes over delays or non-arrivals. 

Other tabs help drivers to search for nearby resources and assist managers to locate the nearest driver or technician with the most appropriate experience and expertise for a particular call out. 

David Rodriguez, senior vice president, GreenRoad, said: “Mobile technology is set to overtake traditional wired-in telematics as the technology advances and its advantages become apparent. Almost every field service engineer has a mobile device – whether smartphone or tablet – that will support the GreenRoad driver behaviour app.”

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Written by Natalie Middleton

Natalie has worked as a fleet journalist for over 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day.

Natalie edits all the Fleet World websites and newsletters, and loves to hear about any latest industry news.

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