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Isuzu switches to RAC for breakdown assistance

Isuzu Truck UK has signed up the RAC as its new roadside assistance and contact centre partner for the next three years.

The RAC will provide breakdown assistance to more than 5,500 Isuzu warranty customers and an extra 1,500+ customers with repair and maintenance plans

While fleets and drivers will still deal with an Isuzu Trucks branded breakdown and roadside assistance service, it’s now being run by the RAC’s Commercial Assistance team, who will provide breakdown assistance to more than 5,500 Isuzu warranty customers and an additional 1,500+ customers with repair and maintenance plans.

The RAC also has a team of 1,600 mobile technicians who will provide additional local roadside assistance in particular circumstances, such as non-starts, mis-fuels and lockouts, helping to reduce downtime.

Customers will also benefit from the RAC’s technological developments, including its diagnostic and battery testing capabilities.

Isuzu Truck managing director Pete Murphy said: “Our decision to move to the RAC was certainly not taken lightly as we have always enjoyed a very high level of service and support from our previous breakdown assistance provider. A major factor was the RAC’s investment in new and exciting technology, which will perfectly complement the technological advancements on our vehicles. This, combined with their undoubted levels of experience, expertise and understanding of the key elements required to provide quality roadside assistance to commercial vehicle customers, will help maximise the time our customers’ vehicles are on the road.”

The RAC has a strong background in manufacturer relationships in the car sector and the deal with Isuzu is part of its work to move into the commercial vehicle market. The partnership also builds on last year’s work by the two firms that saw the RAC deploy 50 custom-built Isuzu D-Max 4x4s to its patrol fleets to bring an advanced recovery solution, in particular for SUV, 4x4s and electric vehicles.

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Written by Natalie Middleton

Natalie has worked as a fleet journalist for 16 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. As Business Editor, Natalie ensures the group websites and newsletters are updated with the latest news.

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