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J Sainsbury signs repeat deal with Fraikin

The new contract in the south east takes Fraikin’s responsibility to over 600 vehicles nationwide with the leading superstore, which operates a total of 1500 vehicles across the UK.

The deal follows a contract for the supply of 246 vehicles in September 2011, with Sainsbury’s saying it’s pleased with the comprehensive package provided by Fraikin over the past year.

The store’s 3.5-tonne home delivery trucks have been operating effectively with the help of Fraikin to ensure that customers receive their shopping during allocated one-hour slots.

The package of vehicle management by Fraikin includes a response time of 90 minutes for recovery and repair and a proactive maintenance programme carried out every 12 weeks at Sainsbury’s stores.

Peter Backhouse, CEO of Fraikin, said: ‘This is a significant win for Fraikin and we are thrilled to be further growing our successful relationship with J Sainsbury.

‘Customers of Sainsbury’s expect the highest quality produce and Fraikin lends a hand to ensure that the goods reach home-delivery customers with the speed and efficiency that their shoppers have come to expect. 

‘We are geared up to manage the vehicles via our permanently manned breakdown centre and our network of maintenance partners. We know that a fast response in the unlikely event of a breakdown is imperative due to the perishable items on board. 

‘We look forward to continuing the delivery of a service to Sainsbury’s that is of the highest quality.’

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Written by Natalie Middleton

Natalie has worked as a fleet journalist for over 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day.

Natalie edits all the Fleet World websites and newsletters, and loves to hear about any latest industry news.

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