Northgate has deployed Moxie Concierge technology across its websites to help guide customers through the online vehicle hiring process.
The technology enables Northgate to provide customers with visual information to proactively guide them through the vehicle hiring process, helping to save time and ensure they select the best product and service.
According to the firm, the first 30 days following the implementation of Moxie Concierge saw three-percentage point uplift in Northgate’s online conversion rate.
Neil McCrossan, sales and marketing director at Northgate, said: “Moxie Concierge’s contextual guidance technology allows us to engage more customers with the information they need. Customers have more choice on when they want to speak with us or engage on line. This increases the availability of our sales agents to assist customers with complex interactions.”