Pentagon Motor Group has taken on the LCV business of Motus Commercials, a sister company in Motus Group (UK), consolidating its presence as a major LCV fleet and retail operation in the North and Midlands regions.
David Peel, managing director of Pentagon, said the consolidation of the LCV business was a logical move that leverages economies of scale, makes for more streamlined operational efficiency and eases the way for customers to focus on a single dealership brand.
He explained: “Pentagon has always had a very strong LCV retail presence across its retail sites. This is coupled with a highly successful corporate fleet operation that dealt with some 12,000 sales last year, making it one of the biggest operations of its kind in the UK.
“As the world’s largest DAF Trucks dealer group, our sister company, Motus Commercials, also had an LCV business stream that had developed as a natural extension of dealing with hundreds of the UK’s top transport operations. Like us though, in addition to those retail sales, it was also dealing with contract hire, leasing and rental company fleet sales, so there was a growing potential for crossover in dealings. As our separate LCV businesses grew this could have become an unnecessary confusion for our customers and manufacturer partners.
“Neither business wanted that. As its focus on DAF trucks was very much the core part of Motus Commercials’ operations, and ours was already the larger LCV operation, it was agreed Pentagon would incorporate their LCV business into its own.”
Gareth Kaye, fleet & LCV director for the enlarged Pentagon business, said the inauguration was already going well.
“For both Pentagon and Motus Commercials customers this is very much business as usual. We are using the same sites, and, more important, the same people, so there will be personal and business continuity. The only thing that changes is that Pentagon will now be their dealership brand focus.
“Naturally, we spoke to all the manufacturers involved before making the move, and the universal response was one of understanding and encouragement. The future looks very positive.”
