Groupe PSA has appointed Andy Hall to the newly created role of LCV and strategy director for Peugeot, Citroën, and DS Automobiles in the UK.
The role will see Hall oversee the LCV business for Peugeot and Citroën, ensuring a clear strategic focus on the needs of light commercial vehicle customers and highlighting the group’s commitment to strengthen its position in the light commercial vehicles sector.
In addition, as a strategy director, Hall will oversee the development of key strategic projects across the business for all three brands, to ensure that PSA remains focused on adapting the business for future developments in the automotive industry to ensure the group maintains its competitive advantage.
Hall was previously director of Eurorepar Car Service and the Independent Aftermarket, responsible for developing Groupe PSA’s multibrand aftermarket parts strategy and its independent garage network in the UK.
Alison Jones, group managing director UK, & Senior Vice President, Groupe PSA, said: “I am very happy to welcome Andy into his new role as LCV and strategy director. This brand new role outlines our commitment in particular to the LCV sector and our van customers, as we focus on growing our business through our customer experience. Andy brings with him a wide breadth of experience and is ideally placed to take on this role. I wish him the very best.”