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Translogik lends weight to TyreSafe road safety mission

Translogik has signed up as an official supporter of TyreSafe, backing the tyre safety charity’s mission to champion road safety and promote responsible tyre management.

Translogik will support TyreSafe’s work to promote tyre safety and responsible practices on the road

Translogik, a division of Transense Technologies, provides tyre inspection and data capture tools to commercial vehicle tyre suppliers, fleets and tyre dealers, among others.

Its product portfolio includes hand-held tools that measure and digitally capture tyre tread depth and pressure, while also reading radio frequency identification (RFID) tags and communicating with tyre pressure monitoring sensors (TPMS).

The addition of Translogik to the supporter network reinforces TyreSafe’s position at the forefront of promoting tyre safety across the UK, supported by strategic partnerships with road safety organisations, tyre retailers, tyre manufacturers, independent garages, and other motoring and road safety businesses and bodies.

Stuart Lovatt, chair of TyreSafe, said: “We are delighted to welcome Translogik as a supporter of TyreSafe with our shared commitment to promoting tyre safety and responsible practices on the road. Working with Translogik offers TyreSafe access to some of the most up-to-date tyre technology and the opportunity to enhance our data and research resources. We look forward to a productive working relationship.”

Translogik will also provide some of its latest equipment to support TyreSafe in a number of new research projects this year, further developing a successful productive working relationship going forward.

Failing to correctly monitor tyre condition contributes towards a large percentage of road traffic accidents in the UK. In the vast majority of cases, these accidents are preventable through appropriate routine maintenance checks ensuring correct tyre pressures and tread depth.

Kevin Hennelly, director at Translogik, said: “We are very proud to be able to support the amazing work of TyreSafe in increasing the awareness of road safety.

“We very much look forward to working with and supporting TyreSafe throughout 2024 and beyond. We will be contributing in many of the TyreSafe events and have provided several of our tyre inspection tools for TyreSafe to use throughout the coming year in many of its awareness campaigns.”

Translogik’s inspection tools are used by leading tyre manufacturers, service centres and fleet operators for tyre inspections, inventory management and tyre service across all vehicle types, including passenger cars, light commercial vehicles, trucks and buses. The company is also working hard to grow its customer base, so the range of applications where the tools are being used is increasing all the time.

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Written by Natalie Middleton

Natalie has worked as a fleet journalist for over 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day.

Natalie edits all the Fleet World websites and newsletters, and loves to hear about any latest industry news.

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